What Can You Do

IF YOU LOVE FISH... GO SUSTAINABLE
  • Diversify Your Choice
  • We’re too reliant on the “Big Five”: cod, haddock, tuna, salmon and prawns. Choose species such as coley or pouting instead of cod. Herring or sardines instead of tuna.
  • Shop at the Most Responsible Supermarkets
  • Buy your seafood from supermarkets awarded through our supermarket seafood survey; Sainsbury’s and M&S (gold), The Co-operative (silver) and Waitrose (bronze).
  • Look at labels
  • The Marine Stewardship Council (MSC) seafood ecolabel recognises and rewards sustainable fishing and the Aquaculture Stewardship Council (ASC) certifies responsibly farmed seafood. The Marine Conservation Society recognises MSC and ASC certified as a better environmental choice for many seafood products.
  • Go Green
  • Choose fish caught using methods with lower environmental impact, such as hand lined or pot caught.
  • Choose Organic Farmed Seafood
  • Organic farms tend to have lower stocking densities, higher environmental standards and use feed sourced sustainably, so look for the organic label.
  • Avoid Eating Sharks and Deepwater Fish
  • Slow growing, long-lived species such as redfish and orange roughy, breed slowly and are therefore vulnerable to over-exploitation. Fishing for deep sea fish can harm other sensitive species like coldwater coral that may never recover.

FISH WE USED

The fish we used in the portraits along with the sustainability ratings provided by the marine conservation society.
Atlantic Halibut
1
2
3
4
5
Barracuda
1
2
3
4
5
Barramundi
1
2
3
4
5
Big Eye Tuna
1
2
3
4
5
Black Scabbard
1
2
3
4
5
Blonde Ray
1
2
3
4
5
Blowfish
1
2
3
4
5
Bonito
1
2
3
4
5
Brown Crab
1
2
3
4
5
Carabineros Prawn
1
2
3
4
5
Conger Eel
1
2
3
4
5
Cuttle Fish
1
2
3
4
5
Dogfish
1
2
3
4
5
Dusky Grouper
1
2
3
4
5
European Eel
1
2
3
4
5
European Lobster
1
2
3
4
5
Grey (Thick Lipped) Mullet
1
2
3
4
5
Gurnard
1
2
3
4
5
Herring
1
2
3
4
5
John Dory
1
2
3
4
5
Langoustine
1
2
3
4
5
Mackerel
1
2
3
4
5
Mahi Mahi
1
2
3
4
5
Mako Shark
1
2
3
4
5
Monkfish
1
2
3
4
5
Norway Redfish
1
2
3
4
5
Octopus
1
2
3
4
5
Pink Seabream
1
2
3
4
5
Pollock
1
2
3
4
5
Pomfret
1
2
3
4
5
Red Gurnard
1
2
3
4
5
Red Mullet
1
2
3
4
5
Redfish
1
2
3
4
5
Rubis Snapper
1
2
3
4
5
Sabre Fish
1
2
3
4
5
Sailfish
1
2
3
4
5
Scorpion Fish
1
2
3
4
5
Smoothound Sharks
1
2
3
4
5
Spider Crab
1
2
3
4
5
Spotlight Parrot
1
2
3
4
5
Starfish
1
2
3
4
5
Stone Bass
1
2
3
4
5
Sturgeon
1
2
3
4
5
Swordfish
1
2
3
4
5
Thresher Shark
1
2
3
4
5
Turbot
1
2
3
4
5
Whelks
1
2
3
4
5
Wolf Fish
1
2
3
4
5
Wrasse
1
2
3
4
5
Yellow-Fin Tuna
1
2
3
4
5

Produced by



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